< Back Course Type: Mixed Reality Design Credits:2 College: This course will be introduced to explore the theory of virtual reality, virtual reality applications and systems to expect students to become familiar with conversational architecture computer systems, how to achieve… Read More
Media Operation and Strategic Management
< Back Course Type: Media Operation and Strategic Management Credits:3 College: This course presents a thorough and systematic coverage of strategic management theory and practice. Below topics are discussed in the course: strategic leadership, external analysis, internal analysis, building competitive… Read More
Global Marketing
< Back Course Type: Global Marketing Credits:2 College: Despite the long-standing interest of numerous scholars and practitioners in global marketing, a consensus about what constitutes effective global marketing strategy has been emerging only in the very recent years. Generally speaking,… Read More
Criticism of Photography
< Back Course Type: Criticism of Photography Credits:3 College: By using historic references and theories in photography, this course will provide students a basic structure to the understanding of photographic images. 1.Defining photography criticism 2.Kinds of criticism and stances toward… Read More
Consumer Culture
< Back Course Type: Consumer Culture Credits:2 College: Study of consumer culture is characterized by placing consumption in interdisciplinary investigations, which engage with multiple research paradigms for interpreting such social processes as social transformation, identity construction, trend-setting, and consumer imagination.… Read More
Brand Management
< Back Course Type: Brand Management Credits:2 College: The discipline of brand management was started as an applicable practice at Procter & Gamble in 1931, and it entered about twenty years later into the academic field of marketing management. Today,… Read More
Augmented Reality
< Back Course Type: Augmented Reality Credits:2 College: AR is a term for a live direct or indirect view of a physical real-world environment whose elements are merged with-, or augmented by virtual computer-generated imagery – creating a mixed reality.… Read More
Applied Public Speaking
< Back Course Type: Applied Public Speaking Credits:2 College: The Applied Public Speaking is an English-lecture course. The purpose of this course is to introduce basic theories and patterns of public communication, as well as to further develop students’ public… Read More